Logos, logo identities, brands, new brands, brand design, graphic design - it's all part of the process
of revitalising the way a company's, brands and marketing materials look and feel.
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1. Kick-off Meeting Prior to this stage we may have met with the client and/or received an initial brief and supplied costings. |
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2. Creative Briefing We discuss the brief and the possible creative routes together with the client, having reviewed competitor and industry research. |
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3. Design Development Following this, the creative team start work on multiple creative routes. |
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4. Design Finalisation We then send back to the client for further comment. Ideally at this stage it should just be discussion of small details which we tie up with the client. |
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5. Production After approval we set the artwork up either in different file formats, make it print ready etc depending on the design project. |
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6. Roll-out Often once the first piece of work is complete, we apply either the logo or style across a range of other items or a theme across a campaign as requested by the client. |